Head of the Department Statement

On behalf of myself and my colleagues in the Marketing Department at the College of Business Administration at Northern Border University, it is with great pleasure that we extend a warm welcome to visitors of our department's page on the university's website. We sincerely hope that you will discover all the information you seek regarding our department's structure, philosophy, and goals, as well as the wide array of academic, research, and community activities that we undertake. Based on the work that our college has been doing with determination and efficiency, to develop its activities for more than a decade until it becomes a center of academic excellence, especially in human resources management, marketing, law, finance, and accounting. In this context, the Marketing Department at the College of Business Administration seeks to provide its students with strong general knowledge and enable them to quickly adapt to their future roles as officials in the field of marketing management for business organizations and public institutions in the region and the entire Kingdom. The Marketing Department supervises a specialized undergraduate program and offers several courses that provide students with the necessary knowledge, skills, and practical experience they need in the labor market. In addition, with God's blessing and the great support of the university administration represented by His Excellency the President of the University and the Dean of the College, the Marketing Department is filled with a diverse team of faculty members who spare no effort to provide students with a good education, alternating between academic and training courses directed to students, faculty members and business organizations in the Northern Borders region. The department is constantly researching and monitoring to adapt its outputs to the needs of the labor market and to ensure the highest possible employability of its graduates. The number of students enrolled in the Marketing Department for the academic year 1442-1443 (1570) male and female students, and currently (41) faculty members work in the department with the rank of professor, associate professor, assistant professor, and lecturer

Dr. Hamoud Mohammed Al-Anzi
Head of Marketing Department

About the Department

The College of Business Administration was established in 1429 AH by Royal Decree No. 5150/M dated 1429/7/3 AH, which included the approval of the Custodian of the Two Holy Mosques, the Prime Minister, and the Chairman of the Higher Education Council for its establishment. The marketing program was introduced as one of the academic programs available to students enrolled at the University of Northern Borders. The Marketing Department was established in the College of Business Administration to provide the labor market with qualified and specialized graduates in this field, which is one of the most important fields of administrative sciences and grants a bachelor's degree in marketing.

vision and Mission

Vision

Excellence in the field of marketing, scientific research, and community development at the regional and Kingdom levels.

Mission

Preparing students with scientific and research capabilities in the field of marketing who can contribute to sustainable development and community service.

Objectives

  • Building the student’s identity, knowledge, skills, and issues related to marketing
  • Preparing students for a successful career in marketing.
  • Building effective and ongoing relationships with the local community through partnerships.
  • Motivating faculty members to scientific publishing and spreading the culture of scientific research among students.